Obesity Lead Specialty Care (m/f/d) 100%

Shape the Future of Obesity Care in Switzerland

Embark on a journey where strategic marketing converges with transformative patient impact. This unique opportunity allows you to redefine pharmaceutical marketing within a dynamic market, maintaining a genuine focus on consumers while carrying significant strategic responsibilities.

Your Role

As the driving force behind the marketing strategy for the obesity portfolio across Switzerland, you will engage specialist healthcare professionals and influence the treatment landscape within specialist care settings. This position presents a chance to operate at the intersection of commercial strategy, medical expertise, and patient advocacy in one of healthcare's most vital therapeutic areas.

Key Responsibilities

• Develop and execute innovative marketing strategies focused on specialists to drive adoption of obesity treatments across Switzerland.
• Monitor and analyze market trends, prescriber behaviors, and competitive dynamics, translating insights into actionable campaign improvements and field activities.
• Oversee product launches and specialized advertising campaigns, ensuring strong execution and alignment with Swiss market dynamics.
• Collaborate with Medical, Sales, and Market Access teams to implement product and brand updates, ensuring seamless execution.
• Prepare forecasts and budgets to optimize sales performance across specialist segments and regions.
• Develop and implement multichannel marketing strategies, utilizing content analytics for informed decisions across specialist-facing channels.
• Plan, coordinate, and execute participation in key national and international congresses, ensuring strong brand presence and alignment with overall objectives.

Your Department

Join the Cardiometabolic Marketing team within the Swiss affiliate, an agile group committed to transforming treatment for obesity and related metabolic conditions. As experts in one of healthcare's fastest-growing areas, your team will play a crucial role in connecting innovative solutions with the healthcare professionals and patients who depend on them, all while navigating the complexities of the Swiss healthcare system.

Qualifications

The ideal candidate will possess a strategic marketing background with a profound commitment to enhancing obesity care in a consumer-driven market.

• A university degree in Marketing, Business Administration, or a related field (advanced degree preferred).
• Several years of experience in brand marketing within the pharmaceutical or healthcare industry, with OTC or FMCG experience being a plus.
• Expertise in developing and executing multichannel marketing strategies, with strong capabilities in content planning, analytics, and digital marketing.
• Proven ability to analyze market trends and consumer behavior to identify opportunities, guiding data-driven decisions.
• Strong collaboration skills, with a history of working alongside Sales, Medical, and Market Access teams.
• Fluency in both German and English, written and spoken.

Why Join Us?

At Novo Nordisk, we are committed to defeating serious chronic diseases through determination, curiosity, and a focus on sustainable health solutions. With over 100 years of dedication, we foster a company culture that encourages diverse thinking and shared purpose, resulting in extraordinary outcomes. Particularly in obesity care, we are at the forefront of transforming treatment paradigms and improving lives globally. Here, you won't just start a role; you'll become part of a legacy dedicated to impactful transformation.

What We Offer

Join a global healthcare company renowned for its unique culture and impressive results. We provide continuous learning opportunities, career development, and benefits tailored to your life and professional journey.

Salary: Placement within the salary range will be determined during the recruitment process based on skills, competencies, knowledge, and experience.

Incentives and Benefits: The salary package may include short-term or long-term incentives, along with additional employee benefits based on role, location, functional area, and relevant market benchmarks.